A model of organizational performance enhancement using digital characteristics and capabilities

Name: Saranthon Maungmee

Organization : King Mongkut's University of Technology North Bangkok. Faculty of Information Technology and Digital Innovation

Email : s6207021910026@email.kmutnb.ac.th

Name: Nalinpat Bhumpenpein

Organization : King Mongkut's University of Technology North Bangkok. Faculty of Information Technology and Digital Innovation

Email : nalinpat.b@itd.kmutnb.ac.th

Name: Phanita Phakdi

Organization : King Mongkut's University of Technology North Bangkok. College of Industrial Technology

Email : phanita.p@cit.kmutnb.ac.th

keyword: Digital Capabilities

ThaSH: Organizational effectiveness

ThaSH: Organizational learning

ThaSH: Knowledge management

Abstract: This research focuses on developing a framework for enhancing organizational performance with digital skills and capabilities. The objectives of the research are to analyze the factors affecting organizational performance with digital skills and abilities and to develop a framework for enhancing organizational performance. The researcher used quantitative research techniques, mainly using survey research techniques and model development research techniques like Structural Equation Model (SEM) to establish causal relationships between the factors affecting organizational performance with digital skills and capabilities. The researcher also collected additional qualitative data using in-depth interviews with the target group to supplement the research findings. The factors that affect organizational performance with digital skills and capabilities were identified as leadership change, IT competence, digital leadership, transaction leadership, dynamic competence, knowledge management, innovation management, and innovation capability. The dependent variables were identified as the organization's efficiency, growth, profitability, return, and business confidence. The developed model was compared with empirical data using the Harmony Index (GFI), Adjusted Harmony Index (AGFI), and the Root Mean Square Residual (RMR) index, and the results indicated a high level of harmoniousness between the developed model and the empirical data. The research findings can be applied to the model of factors affecting the performance of organizations with digital skills and capabilities for further use. The framework developed in this research can help organizations enhance their performance by identifying and improving the factors that affect their digital skills and capabilities. Overall, this research contributes to the understanding of the importance of digital skills and capabilities in organizational performance and provides a practical framework for organizations to enhance their performance in this area.

King Mongkut's University of Technology North Bangkok. Central Library

Address: BANGKOK

Email: library@kmutnb.ac.th

Created: 2023

Modified: 2025-01-31

Issued: 2025-01-31

BibliograpyCitation : ใน มหาวิทยาลัยเซาธ์อีสท์บางกอก และมหาวิทยาลัยเทคโนโลยีราชมงคลกรุงเทพ. การประชุมวิชาการระดับชาติและระดับนานาชาติด้านเทคโนโลยีคอมพิวเตอร์ประยุกต์และระบบสารสนเทศ ครั้งที่ 19 และการประชุมวิชาการระดับชาติด้านบริหารธุรกิจ 2023 (ACTIS & NCOBA 2023) (pp.374-389). กรุงเทพฯ : มหาวิทยาลัยเซาธ์อีสท์บางกอก

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