Abstract:
The research on Strategic Movement the Network Power of Social Organizations to Build the Strength of Yai Cha community, Sampran District, Nakhon Pathom Province there are three objectives: (1) to study the network of social organizations in strengthening the community of Yai Cha, Sampran District (2) to develop strategic movement the network power of social organizations in building the strength of the Yai Cha community, Sampran District, Nakhon Pathom Province, and (3) to propose strategic movement the network power of social organizations to create the strength of the community in Yai Cha, Sampran District, Nakhon Pathom Province. The researcher used the qualitative research method. By studying information from various documents and in-depth interviews from 15 key informants and a group discussion of 10 people to gain perspective on the development of strategies to move the power of social networks of social organizations in strengthening the community's power of Yai Cha, Sampran District, Nakhon Pathom Province more clearly.
The results of the research were as follows:
1. The network of social organizations to strengthen the community of Yai Cha Sampran District, Nakhon Pathom Province, found that the guidelines for social networking organizations. To strengthen the strength of the Yai Cha community where social networks are individuals, groups, organizations. Encountering crises or problems in society or have a common need. There was a union with similar goals and needs. They are connected and interrelated in a partnership manner. To carry out activities exchange of information, knowledge, experience, processes, skills, work techniques as well as mobilizing resources to solve problems including building power and bargaining power together to achieve the objectives. Besides, social networks it is a relationship in human society on the individual level. Individual versus a group with group and groups with networks describes behaviors and relationships that are related to things such as activities, communication, cooperation, dependence. Exchange of knowledge.
2. Develop a strategy to move the network power of social organizations in strengthening the community of Yai Cha, Sampran District, Nakhon Pathom Province. It consists of the success base, namely the leader in group activities, group management learning, and knowledge transfer Network construction. Conservation of natural resources and the environment in the aspect of adaptation to the current of change and the creation of awareness and love for the home of the people in the community empowerment process includes preparing people or human resource development, defining community issues, and developing options to carry out activities. Conducting public activities, communities, and expanding networks of cooperation, there are still important actions to be taken in the community strengthening process: Networking the learning process, systems, relationships, and local wisdom, values, cultures, traditions, and expected results.
3. Propose a strategic movement the network power of social organizations in strengthening the community of Yai Cha, Sampran District, Nakhon Pathom Province. It is the movement plan to achieve the goal under the analysis of environmental conditions suitable for community development of Yai Cha community, Sampran District, Nakhon Pathom Province. Formulation of strategies for implementing the empowerment model of the community to use in community development has prepared five strategies: Strategies to promote the strength of community management strategies, to promote participation in community management strategies, to create learning processes in community management, to create a strategic network for community management and, strategies to create awareness and love for the hometown in community management.