Abstract:
This research aimed to 1) develop and evaluate the efficiency of creative thinking based instructional model for undergraduate students taking creative design course, and to 2) develop and evaluate the instructional manual using for the developed model. The target groups for this research were 1) 15 lecturers teaching the creative design course 2) 160 1st year students enrolled the creative design course 3) 24 supervisors who were heads of department and assistants and 4) 16 colleagues. All of 4 groups were from the Faculty of Architecture and Design, and Poh-Chang Academy of Arts, Rajamangala University of Technology Rattanakosin. Statistics used for data analysis were Percentage, Mean, Standard Deviation, Priority Needs Index (PNI Modified), Content Analysis and T-test dependent. The results can be concluded as follows 1) The developed instructional model consisted of principles, objectives, process of teaching and learning 6 steps; namely, motivation step, teaching step, creativity step, presentation step, reviewing step, and evaluation step. The 5 specialists rated the appropriateness and feasibility of the developed instructional model at very high level. As for the efficiency of the model validated, by using the 4 standards of Stufflebeam and others (1981), by 15 lecturers who tried-out the model revealed that Utility Standards, Feasibility Standards, Propriety Standards and Accuracy Standards were at high level. 2) The developed instructional manual consisted of 3 parts; introduction part, content part and evaluation part. The 5 specialists and 15 lecturers who attended the training course, rated the appropriateness of the manual at very high level The evaluation of the developed instructional manual with training course, validated by The Kirk Patrick Approach of Kirkpatrick (1978). It revealed that 1) Reaction Evaluation of training attendants towards the training course were at very high level, 2) Learning Evaluation of attendants on knowledge, skills and attitude after training have improved higher than before training, 3) Behavior Evaluation, especially teaching behavior after training were changed to the better way, 4) Results Evaluation found that the attendants have transferred their knowledge and skills from training to their teaching for promoting students to be able to create their works. Concisely, the results reflected that the effectiveness of the developed instructional manual enhanced the attendants knowledge, skills and attitude in teaching as the developed model. In addition, it was usable for developing and enhancing creative thinking of students