Children's and parents' perception towards TV programs and the practice of parental mediation

Name: Abanto, Flordeliz L.

LCSH: Television and family -- Research

Abstract: Three hundred children aged 8-13 years old and 300 parents from international and local Thai schools were surveyed to determine: 1) how respondents’ socio-demographic profile influence TV exposure; 2) the typical parental mediation style used; 3) relationship between respondents’ socio-demographic profile and their perception of TV programs and practice of parental mediation; 4) relationship between respondents’ perception of TV programs and their practice of parental mediation, and vice-versa; and 5) compare the children’s and parents’ perceptions of TV programs and parental mediation. Relationship and differences in perceptions and practice of parental mediation were tested using Multivariate Factorial Analysis of Variance, chi-square, and Pearson’s Product Moment Correlation Coefficient. Regardless of age, sex, and ethic origin, children have high TV exposure, more than 2 hours a day and almost daily. Most make their own program choices and only half claimed their parents set rules on their TV viewing. Type of school attitudes and the presence of fathers at home influenced their level and frequency of TV exposure. Children’s sex, ethnic original and school influenced perceptions towards some TV programs; and, their school, age, sex, and family relations affected mediation style. Parents co-view at least for an hour to 2 hours on weekdays; and, higher on week-ends (more than 2 hours); their sex, ethnic origin, number of children, and children’s school influenced perceptions towards certain programs; while, family relations and children’s school influenced mediation style. Both differed in perceptions towards action programs, restrictive mediation, and family relations; but they concur that active mediation and co-viewing are more often practiced. Both were uncertain whether most TV programs contain positive or negative content.

Bangkok University. Library

Address: BANGKOK

Email: library@bu.ac.th

Name: Rosechongporn Komolsevin

Role: Advisor of thesis

Created: 2003

Modified: 2565-11-19

Issued: 2009-08-17

วิทยานิพนธ์/Thesis

application/pdf

CallNumber: Thesis A226C 2003 BU

eng

DegreeName: Master of Communication Arts

Level: Master's Degree

Descipline: Communication Arts

Grantor: Bangkok University

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